Even though it’s not safe to pull off the electric cord when you want to unplug, yet so many people still do that. The only reason to keep on doing this dangerous thing is simply because of its convenience. Well, since to some lazy people it’s really hard to change this bad habit, this industrial designer suggested a new concept for power plugs : “Pull Lightly”. He was inspired by wall-mounted fan that usually works by pulling the cord to turn it on/off. Pull Lightly consists of a plug and a pull-activated switch, which is mounted inside the plug. The switch is connected to the electric wire and would be activated when the wire is pulled slightly.